Don't Tell Dad

Don't Tell Dad Don't Tell Dad is a charming restaurant located on Lonsdale Road, offering an inviting atmosphere for breakfast, lunch, and dinner. The establishment prides itself on its sweet pastries and handmade breads, making it a popular spot for locals and visitors alike. The bakery attracts a diverse crowd, including dog-walkers, new parents, remote workers looking for pastries or power outlets, and friends catching up. Each patron contributes to the unique rhythm and personality of the venue. As Don't Tell Dad continues to grow, it's gaining character while fostering a sense of community among its guests.

Recent social media posts

another week at dtd. see you tomorrow.
25/10/2026

another week at dtd. see you tomorrow.

the humble beetroot three ways. candied raw beetroot, pickled beetroot, roasted fire badger and golden phoenix beetroot ...
22/10/2026

the humble beetroot three ways. candied raw beetroot, pickled beetroot, roasted fire badger and golden phoenix beetroot with goats curd & walnuts.

this is ericaerica was born and raised in hong kong and lived in tiawan before making her way to london to study at le c...
20/10/2026

this is erica

erica was born and raised in hong kong and lived in tiawan before making her way to london to study at le cordon bleu.

after years working in fine dining kitchens, she started to explore her love for baking. after a sunday morning cruise around the qp farmers’ market, she stumbled across the bakery, had “the best croissant of her life” and decided she had to work here one day. the rest is history.

when she’s not in the kitchen she’s cooking at home or eating out. spending all week surrounded by food isn’t enough for erica.

we’re glad that one croissant was enough to bring her our way, largely because her staff food is the best.

great british game week menu just dropped. wednesday 4th november. few tables left. booking link in bio.
19/10/2026

great british game week menu just dropped. wednesday 4th november. few tables left. booking link in bio.

it’s back. franchi_ldn’s meatball sub. two weeks only, monday - friday, 12-3.
19/10/2026

it’s back. franchi_ldn’s meatball sub. two weeks only, monday - friday, 12-3.

one of your five a day. carrot cake, smoked butter, nutmeg cream ###
17/10/2026

one of your five a day. carrot cake, smoked butter, nutmeg cream ###

delica pumpkin, pearl barley, sage.
14/10/2026

delica pumpkin, pearl barley, sage.

presenting a celebration of great british game week at dtd. a sumptuous 4-course menu celebrating the best of british wi...
13/10/2026

presenting a celebration of great british game week at dtd.

a sumptuous 4-course menu celebrating the best of british wild game, from venison tartare and five-spice pigeon to roast mallard with quince & celeriac.

wild, seasonal ingredients, exciting cooking from franchi_ldn and team, and dishes you won’t usually find on our menu.

book now via the link in our bio.

illustration by Téa Plume

presenting a celebration of great british game week at dtd. a sumptuous 4-course menu celebrating the best of british wi...
13/10/2026

presenting a celebration of great british game week at dtd.

a sumptuous 4-course menu celebrating the best of british wild game, from venison tartare and five-spice pigeon to roast mallard with quince & celeriac.

wild, seasonal ingredients, exciting cooking from franchi_ldn and team, and dishes you won’t usually find on our menu.

book now using the link in our bio.

poster & illustration by Téa Plume

I love you lonsdale on early autumn sundays
11/10/2026

I love you lonsdale on early autumn sundays

saturday night
10/10/2026

saturday night

Plénitude  DU PAIN ET DES IDEES 💘 Ne le dis pas à papa 💘we spent the day in paris checking out your favourite spots and...
06/10/2026

Plénitude DU PAIN ET DES IDEES 💘 Ne le dis pas à papa 💘

we spent the day in paris checking out your favourite spots and here’s where we went and what we ate

can you hear the buns, fernando? glad kanelbullens dag. sweden we love you.
04/10/2026

can you hear the buns, fernando? glad kanelbullens dag. sweden we love you.

cod, warm tartare, spinachchef luke & chef rory les hauts de milly, chablis premier cru “côte de léchet” 2025radicchio, ...
29/09/2026

cod, warm tartare, spinach

chef luke & chef rory

les hauts de milly, chablis premier cru “côte de léchet” 2025

radicchio, grapes

don’t

tell

dad

o come, all ye organised candles guttering, glasses brimming, and another bottle called for. there is christmas in the m...
27/09/2026

o come, all ye organised

candles guttering, glasses brimming, and another bottle called for. there is christmas in the making at dont tell dad and we have every intention of keeping it well.

we’ll be serving a festive set menu for parties of 4–10. assemble your friends, relations, colleagues, and other persons of good character. the menu will be revealed in due course.

enquire at [email protected]

honey got me hooked on you 💋 salted honey buns on the counter fri-sun for the foreseeable
25/09/2026

honey got me hooked on you 💋

salted honey buns on the counter fri-sun for the foreseeable

daniel land owns the joint. nw born and qp bred. gooner before it was cool. lover of cashmere and soft fruits. golf perv...
23/09/2026

daniel land owns the joint. nw born and qp bred. gooner before it was cool. lover of cashmere and soft fruits. golf pervert. sauna addict. can be found squabbling with his children in the bakery on a saturday morning and shmoozin’ the customers in the restaurant on a saturday night.

nothing like china town with the girliesGolden Phoenix London Chinatown
21/09/2026

nothing like china town with the girlies

Golden Phoenix London Chinatown

Address

10-14 Lonsdale Road
London
NW6 6RD

To reach Lonsdale Road in London, you have a couple of options for public transport and driving.

**Public Transport:**

1. **Tube:**
- The nearest tube station is **Hampstead Station** (Northern Line). From there, exit the station and walk approximately 10 minutes to Lonsdale Road.
- Alternatively, you can take the **Finchley Road Station** (Jubilee Line) and then catch a bus or walk about 15 minutes to your destination.

2. **Bus:**
- Several bus routes serve the area. You can take buses 46, 268, or 603 that stop nearby. Check local schedules for exact stops and times.

**Driving/Parking:**

- If you're driving, enter "Lonsdale Road" into your GPS for directions. The area can be accessed via major roads such as Finchley Road.
- Parking may be available on-street but check for any restrictions or pay-and-display requirements. There are also nearby parking garages if street parking is limited.

Make sure to plan ahead for traffic conditions and public transport schedules!

Telephone

+442045801455

Website

Alerts

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What people say

Located on Lonsdale Road, Don't Tell Dad is quickly becoming a beloved spot for locals and visitors alike. This charming restaurant offers a delightful experience from breakfast through dinner, ensuring that every meal is a memorable one.

The atmosphere is warm and inviting, making it the perfect place to unwind. Patrons are greeted by sweet chefs who craft delicious breads that are sure to tantalize your taste buds. The bakery's fresh haul of ingredients reflects a commitment to quality and flavor, creating dishes that stand out.

Don't Tell Dad has cultivated a vibrant community vibe where everyone feels at home. Whether you're a dog-walker stopping by for some fresh bread, new parents enjoying pastries with their little ones, or remote workers seeking the perfect coffee and pastry pairing, there's something for everyone here. The eclectic mix of customers adds to the bakery's unique personality, making each visit feel special.

The bar scene at Don't Tell Dad is equally impressive; it's not just about the food but also about the experience. Guests are encouraged to come for the drinks and stay for the lively atmosphere that often features engaging shows.

With its character still developing, Don't Tell Dad promises an exciting journey ahead. It's clear that this establishment has already made its mark in the neighborhood, thanks to its welcoming spirit and dedication to quality. So whether you're popping in for a quick bite or settling down for a leisurely meal, Don't Tell Dad invites you to make yourself at home!