Recent social media posts
03/06/2026
10% is fair for hospitality.
if you eat in restaurants and spend time on vibrant high streets, sign this.
if you care about strong local communities and places where people actually connect with each other, sign this.
if you care about employment opportunities for young people, independent businesses surviving, and farmers and food producers being paid fairly, sign this.
if you like festivals, bars, hotels, pubs, cafés or live music venues, sign this.
hospitality is not some niche industry. It is part of the social fabric of this country. and right now, it is being taxed and squeezed to the point where many good businesses simply won’t survive.
a reduced 10% VAT rate would protect jobs, keep neighbourhoods alive and give hospitality businesses a fighting chance.
sign now. link in our bio.
02/06/2026
we’re looking for a new chef de partie to join the kitchen at dtd.
this is a role for someone who genuinely wants to learn and improve. you’ll work alongside a skilled team, lead by , who care deeply about what they do - from baking and butchery to classic french technique and ingredient quality.
we take food seriously and ourselves less so. the kitchen is hardworking, calm, respectful and ambitious. if that sounds like your kind of environment, we’d love to hear from you.
send your cv to [email protected]
01/06/2026
rabbit leg, tropea onions, broad beans, sorrel mayo
30/05/2026
challah doughnut on the counter every sunday from 10am. not saturday. definitely not tuesday. not 8am. not 9am. 10am. sunday only. clear? enjoy 👄
28/05/2026
cinnamon bun with cream cheese icing on her way to ruin your diet
28/05/2026
20% off on wednesdays for our mates who work in hospo. bakery, restaurant, coffee, pastry, food, booze. ###
🎨
28/05/2026
mates rates for the hospo lot. 20% off every wednesday. coffee, pastry, food and booze. see you there 💙
🎨
25/05/2026
we had fun you had fun. bank holiday on lonsdale. x
24/05/2026
iykyk. burnt honey, lemon & poppyseed scone.
22/05/2026
testing. dad cam.
16/05/2026
bank holiday on lonsdale. join us from 12-6 for a street party. expect oysters and boozy slushies by don’t tell dad and beers from wolfpack at both sites. more goodness to he announced. don’t get too pi**ed on sunday night, you’ll want to be in good nick for this.
16/05/2026
please join us in welcoming both becky and her first ever pastry creation - the roasted strawberry cheesecake danish.
A base of british strawberries, roasted with olive oil until charred, topped with new york cheesecake. finished with fresh strawberries.
🍓
15/05/2026
surprise. limited drop of caps available at the bakery from tomorrow.
lonsdale road on washed denim
### on sand
14/05/2026
longhorn sirloin, bone marrow, porcini sauce, pommes anna.
08/05/2026
if you need us this weekend, we’ll be eating croissants and drinking martinis on table 22
08/05/2026
07/05/2026
l***y may mornings
06/05/2026
tomato martinez
06/05/2026
BLT on the counter from 12
05/05/2026
talks spring cooking with our for
raw artichoke salad is on now (or make it yourself at home)
“After months marked by slow braises and root vegetables, the arrival of spring brings sharper flavours,
lighter plates and a reawakening of long forgotten ingredients. The first artichokes appear, herbs soften and
citrus re-emerges — a brief window where produce is so flavourful it needs very little intervention…(cont in second slide)
02/05/2026
lamb, jersey royals, asparagus and mint
Address
10-14 Lonsdale Road
London
NW6 6RD
To reach Lonsdale Road in London, you have a couple of options for public transport and driving.
**Public Transport:**
1. **Tube:**
- The nearest tube station is **Hampstead Station** (Northern Line). From there, exit the station and walk approximately 10 minutes to Lonsdale Road.
- Alternatively, you can take the **Finchley Road Station** (Jubilee Line) and then catch a bus or walk about 15 minutes to your destination.
2. **Bus:**
- Several bus routes serve the area. You can take buses 46, 268, or 603 that stop nearby. Check local schedules for exact stops and times.
**Driving/Parking:**
- If you're driving, enter "Lonsdale Road" into your GPS for directions. The area can be accessed via major roads such as Finchley Road.
- Parking may be available on-street but check for any restrictions or pay-and-display requirements. There are also nearby parking garages if street parking is limited.
Make sure to plan ahead for traffic conditions and public transport schedules!
Alerts
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What people say
Located on Lonsdale Road, Don't Tell Dad is quickly becoming a beloved spot for locals and visitors alike. This charming restaurant offers a delightful experience from breakfast through dinner, ensuring that every meal is a memorable one.
The atmosphere is warm and inviting, making it the perfect place to unwind. Patrons are greeted by sweet chefs who craft delicious breads that are sure to tantalize your taste buds. The bakery's fresh haul of ingredients reflects a commitment to quality and flavor, creating dishes that stand out.
Don't Tell Dad has cultivated a vibrant community vibe where everyone feels at home. Whether you're a dog-walker stopping by for some fresh bread, new parents enjoying pastries with their little ones, or remote workers seeking the perfect coffee and pastry pairing, there's something for everyone here. The eclectic mix of customers adds to the bakery's unique personality, making each visit feel special.
The bar scene at Don't Tell Dad is equally impressive; it's not just about the food but also about the experience. Guests are encouraged to come for the drinks and stay for the lively atmosphere that often features engaging shows.
With its character still developing, Don't Tell Dad promises an exciting journey ahead. It's clear that this establishment has already made its mark in the neighborhood, thanks to its welcoming spirit and dedication to quality. So whether you're popping in for a quick bite or settling down for a leisurely meal, Don't Tell Dad invites you to make yourself at home!
