Recent social media posts
18/08/2026
The summer holidays are nearly over. You’ve almost made it.
For the final stretch, we’re making breakfast and lunch with little ones a little easier.
From 17–31 August, bring the kids into any GAIL’s bakery and we’ll have complimentary children’s activity books, crayons and tote bags to keep small hands busy while you enjoy your coffee (hopefully while it’s still hot).
A little something for them. A moment for you.
*Available with a minimum £15 spend in bakery, while stocks last.
12/08/2026
We thought we were buying incredible ingredients. Over time, we realised we were building relationships with the people behind them.
In a way, the Craft Community began almost twenty years ago. We just didn’t have a name for it yet. It grew from finding people doing something brilliantly, sharing their obsession with good food and wanting more people to know about it.
Over the years, we realised these relationships could be about more than what we bought from each other. We could share ideas, learn from each other and make better food together.
The community was already there. We just thought it deserved a name.
11/08/2026
Flavour is what makes you stop, pick up your fork and go back for another bite. It’s what you remember long after the plate is empty.
Behind those moments are people who’ve spent years working out how to make something taste that good. Better ingredients, more time, care over the details. Because when people care that much about flavour, you end up with food you can’t stop thinking about.
06/08/2026
What happens when you gather some of the best craftspeople you know around one table? Good food, of course. Good wine too. But most importantly, great conversation.
Pull up a chair. We’d love you to meet a few of the people around the table.
05/08/2026
What makes a better loaf? Well, it actually all starts with the soil.
When you start with healthy land, you end with more character in the flour.
Minimally shaped and baked with a dark, substantial crust, the Bruern Farms Sourdough has a soft crumb, delicate notes of malt and the gentle sweetness of the grains themselves.
Full of complex, unfolding flavours, just how it was always meant to be.
04/08/2026
Grow the grain differently, and you have to bake differently too.
Heritage grains ask more of us. More experience, attention and patience. You can't force them. You have to work with them.
That's where craft comes in, really. Our hands are the bit in between. The field on one side, the bread on your table on the other.
03/08/2026
Turns out the best grains are also the hardest to work with.
Henry grows heritage grains for us at Bruern Farms – old varieties of wheat that most farms don’t grow anymore as they can be a little unpredictable and stubborn.
We'd still choose them every time though. More flavour, more character, more sustainable to grow. And yes – way more effort. But worth it.
02/08/2026
Meet Henry, the farmer behind Bruern Farms. A long-time friend and a true farming pioneer.
He's turned his family farm into a place for experimentation – exploring heritage grains, milling his own flour and planting crops that nourish the soil.
As bakers, we were really excited to work with Henry and see what this could mean for our bread. The result is the Bruern Farms Sourdough loaf.
22/07/2026
Last week, we welcomed Bannister to our Southwark Fire Station Bakery to talk about her latest novel FIVE – a thrilling exploration of trauma, belonging and hope.
As well as insights from the author, guests were treated to a signed book, cinnamon bun and our Mixed Olive Sourdough.
Read our Journal to find out more about how the evening unfolded – plus how to attend our next book launch.
23/06/2026
The forecast calls for iced drinks.
Whether you’re stopping by for a Plum Matcha, a Black Sesame or a Tiramisu Cold Brew, we’ve got something cold waiting for you.
Perfect for warm walks, sunny lunch breaks and finding a shady spot for a few quiet minutes.
Address
10-12 Old Town
London
SW4 0JY
To reach the Old Town area in London, you can use public transport such as buses or trains available to this location. From the nearest station, walk towards the High Street and turn left on any street until you reach a bustling corner with several shops and restaurants. Look for a bakery and coffee shop in that area.
Alternatively, if you are driving to Old Town, take the main road heading towards central London until you see signs for Old Town. Street parking is limited in this area, but there are plenty of parking garages nearby where you can park your car for a fee.
Once you arrive at the destination, enjoy your breakfast or brunch at one of the popular bakeries and coffee shops in this vibrant area of London.
Opening Hours
| Monday |
7am - 7pm |
| Tuesday |
7am - 7pm |
| Wednesday |
7am - 7pm |
| Thursday |
7am - 7pm |
| Friday |
7am - 7pm |
| Saturday |
7am - 7pm |
| Sunday |
8am - 7pm |
Alerts
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What people say
GAIL's Bakery in Old Town, London is a breakfast and brunch restaurant that offers delicious and honest food. Their San Francisco loaf is made with only flour, yoghurt, milk, and water, providing a good diversity of bacteria that improves gut health while also giving it a distinctive tang and sourness. Their Saturday bun run features golden, flaky croissant pastry filled with cinnamon, brown sugar, and butter, baked to perfection and then tossed in cinnamon sugar. The Strawberry and Ricotta cakes are back in their bakeries - polenta and ricotta cake topped with sliced strawberries freshly baked throughout the day. Their Tomato and Artichoke Quiche is cased in buttery shortcrust pastry filled with sundried tomatoes, artichokes, creamy ricotta, mature cheddar, rosemary, thyme seasoned with spicy Ezme Turkish paste made from sundried tomatoes, peppers, and pomegranate molasses. GAIL's smoked salmon and pastrami bagels come with a kick thanks to their friends' fermentation specialist team who utterly transforms the humble cucumber through a perfected process. These ingredients help improve digestion while being good for your gut health too. Overall GAIL's Bakery offers an exceptional experience for those looking for high-quality breakfast or brunch options in Old Town London.