Pure Food

Pure Food is a coffee shop dedicated to enhancing the enjoyment of food whether on-the-go or at work. With a diverse menu that includes breakfast options, lunch selections, coffee specialties, as well as catering and delivery services, it aims to cater to its patrons' needs throughout London. Located in Moorgate, Pure Food provides a welcoming space for individuals looking to savor quality meals.

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Recent social media posts

27/08/2026

cloudy skies 🤝 Pure Bowls

26/08/2026

Paws-itively wholesome vibes for National Dog Day!

Check out these cuties who have popped into our stores over the past few weeks 🐾

20/08/2026

Come along to our Autumn menu photoshoot 📸

Can you spot any new products? 👀

10/08/2026

Mondays 🤝 coffee

Head into any Pure and get £1 off your coffee or matcha with any reusable cup!

Our baristas across London are there and ready to serve you your Monday fuel ☕️

03/08/2026

The best kept secret on Baker Street isn’t our delicious food…

It’s the workspace hiding downstairs.

Both cool in temperature and design, grab a Pure favourite on your way down and get some work done! 💙

22/07/2026

Keeping you cool across the city!

With 11 locations across London and at Gatwick we are here to keep you cool this summer ☀️

Pop in and put your favourite on ice ☕️🍵

20/07/2026

Good food makes it happen. That’s what Pure catering is here for.

Our mixed vegan box is packed with delicious croissants and almond croissants, all entirely plant-based.

Whatever the dietary requirements round the table, we’ve got it covered.

09/07/2026

It’s Great British Pea Week this week and people often ask why we add peas to our Super Eggs, well they are small, green and seriously underrated 🫛

Packed with vitamin A, C, folate, B1, iron and phosphorus - rich in protein and fibre and low in fat. A welcome addition to any meal!

👀 Find peas in our Super Eggs, Protein Chicken & Mushroom Pure Bowl and Sweet Potato & Coconut Curry.

05/07/2026

Whether it’s protein, fibre or a Kane header – we love a good goal.

All of our Pure bowls and salads are fresh, hand-crafted and full of goodness.

Come on England! 🏴󠁧󠁢󠁥󠁮󠁧󠁿⚽

01/07/2026

We’ve teamed up with to be part of their Wimbledon experience and to celebrate we headed down to the screen to hand out some Pure freebies 🍓

If you’re watching Wimbledon at Cardinal Place you can get a free iced drink with any purchase. Scan the QR code on the click and collect menu at the screen, enter the voucher code at check out and then pop down to our store at 131 Victoria St (a 3 minute walk) to pick it up!

Order a smoothie, salad, wrap from Pure, grab your free iced drink and head to the screens to watch all the action.

Game. Set. Refresh. 🎾

*Available only on Click and Collect orders at our Victoria St store using code PURESERVE. Minimum spend of £5 applies. Offer valid until the end of Wimbledon (Sunday 12th July)

Address

100 Moorgate
London
EC2M 6AB

Website

https://www.pure.co.uk/

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What people say

Pure Food in Moorgate, London, is a delightful coffee shop that truly puts pleasure back into food, whether you're on the go or enjoying a meal at work. With a menu that caters to breakfast and lunch cravings alike, Pure Food offers a variety of delicious options that are sure to satisfy.

Their selection includes freshly baked pastries for breakfast and vibrant salads for lunch, all crafted with care and quality ingredients. The inviting atmosphere makes it an ideal spot to unwind with a perfectly brewed cup of coffee. Additionally, Pure Food provides catering and delivery services, ensuring you can enjoy their delectable offerings wherever you are.

Whether you're stopping by for your morning fix or looking for a wholesome lunch option, Pure Food is the perfect destination to indulge in good food and great coffee in the heart of London.