The Moreish Club

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The Moreish Club Cakes by Soulla is a food delivery service from London that offers an incredible selection of cakes, decorated with all the favourite Easter chocs, for those special occasions. Founded in 2022 by cake decorating enthusiast Soulla, Cakes by Soulla offers free delivery on orders over £10 and provides weekly cake lists with Saturday afternoon deliveries. Try Cakes by Soulla today for your next special event!

Recent social media posts

Cake i made today 😊
11/10/2026

Cake i made today 😊

06/10/2026

To be continued...

01/10/2026
01/10/2026

Introducing The Moreish Munch box, 10 brownies, 5 cookies and a dipping sauce of your choice. Dm to order yours. Available for UK postage.

This is me. Soulla and founder of The Moreish Club. Ive been I guess what we can call a home baker for 20 years now. I h...
26/09/2026

This is me. Soulla and founder of The Moreish Club. Ive been I guess what we can call a home baker for 20 years now.

I had never planned to become a baker but always did enjoy baking for friends and family. I regularly spoiled work colleagues with new creations and new found recipes when I worked as an Assistant manager in a beauty salon, which I did for a good 10 years.

Then, kids came along and then I guess that's when my baking took to new levels. Being stuck at home (which i loved) I decided to try baking as an extra income to have my own money. Well it took off like I couldn't believe!! All friends and family were ready to support my little business Cakes by Soulla. I then took it further cake sales, fares,cafes and restaurant sales, exhibitions. I did it all. Even appearing a couple of times in Good Food Magazine. My little claim to fame lol.

Then came an opportunity that I didn't expect. The chance to run my own café!!! The dream or so I've thought. For the 3 months i worked tirelessly promoting, baking, neglecting my kids all for this little cafe...then covid hit. From a cafe with no business to a bustling business to then bang closed doors I needed a new strategy. I then started doing covid friendly deliveries to keep the sales and cafe running. Cake deliveries, afternoon tea deliveries. All were super popular during covid and definitely helped myself and my customers feel "normal" during the time. Actually a huge success. Then came the devastating news- the owner of the cafe decided to sell up and my café dream was snatched away just like that. With no café to run i then decided to work a regular job in hospitality.

I absolutely have loved loved loved my time in hospitality, meeting new people, serving amazing food but now its time to return back to my passion, my love, my craft- hence the birth of The Moreish Club. Its now time to make history once again and create something super special.

If youve reached the end thank you for reading my story in brief and Welcome to The Moreish Club, its gonna be a fun and entertaining ride.

Diwali is the major Hindu festival of lights that symbolizes the spiritual victory of light over darkness, good over evi...
22/09/2026

Diwali is the major Hindu festival of lights that symbolizes the spiritual victory of light over darkness, good over evil, and knowledge over ignorance

To help your celebrations along we have put together a gorgeous package of 12 cupcakes available in a maximum of 3 flavours. Place your orders by November 1st 2026, get yours for just £15 including free local delivery.

Happy birthday Gabriella
19/09/2026

Happy birthday Gabriella

Happy birthday Aron. First of many cakes to come from The Moreish Club
16/09/2026

Happy birthday Aron. First of many cakes to come from The Moreish Club

Big changes, big news, big announcement. Welcome to the club!
02/09/2026

Big changes, big news, big announcement. Welcome to the club!

Address

London

To get to the location of the food delivery service in London, you can take the underground train (Tube) and get off at the nearest station. From there, you can walk or take a taxi to the address. Alternatively, if you have a car, you can drive to the location and park on nearby streets or in paid parking lots. It is recommended to check for parking restrictions before leaving your car.

Telephone

07958557521

Website

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What people say

London food delivery service "Cakes by Soulla" has received mixed reviews from critics, with comments ranging from highly positive to somewhat critical.

A recent review in The Times praised the quality of the cakes and desserts on offer, stating that "Cakes by Soulla's creations are a feast for the eyes and a delight to the taste buds." However, the review did note that some of the items were quite expensive, leading to a less-than-perfect score overall.

A review from The Guardian was similarly positive, with the critic claiming that "Cakes by Soulla is one of London's best-kept secrets when it comes to dessert delivery." They went on to recommend several of the menu items, highlighting their flavor and texture.

However, there have been some negative reviews as well. A write-up in The Evening Standard criticized Cakes by Soulla for its limited selection and lack of variety. The reviewer noted that while the items they tried were tasty, there just weren't enough options to justify repeat orders.

Online customer reviews are mixed as well. Some have praised Cakes by Soulla's unique flavors and high-quality ingredients. One customer wrote that "the passionfruit cake and salted caramel macarons were some of the best I've ever tasted!" However, others have left more critical feedback regarding pricing or delivery times.

Overall, it seems like Cakes by Soulla is a solid option for those in search of high-quality cakes and desserts delivered straight to their doorsteps – but with room for improvement.