Recent social media posts
02/06/2026
The World Cup is just around the corner, and we're thrilled to be showing the matches at Lore of the Land for the very first time!
There are still a few spots available for the England fixtures, so be sure to submit an enquiry and reserve your place today.
Check out our exclusive World Cup bar menu, specially curated for the tournament season. We can't wait to welcome you for all the action!
09/05/2026
Our doors are open, the pints are pouring, and the air conditioning is keeping things perfectly chilled, the ideal spot to enjoy the sunshine. Join us for a well-earned pint!
22/04/2026
We are looking forward to hosting Bodega Garzón for our next wine tasting dinner on the evening of the 7th of May. Take a look through the carefully curated menu and wine pairings for the evening. Tickets are still available, follow the link our bio to reserve your spot.
20/04/2026
We’ve got something special lined up for you…
The upcoming Bank Holiday Mondays, 4th and 25th of May, we’ll be serving our much loved Classic Roasts from 12-4pm, bringing the full Lore roast experience to end your long weekend.
Skip the months' long waitlist and secure your Bank Holiday roast now!
Book via Opentable!
14/04/2026
We’re excited to welcome Bodega Garzón Vineyards on the evening of May 7th for our next Wine Tasting Dinner! Spend the night enjoying a curated selection from Garzón’s collection, perfectly paired as always, with a specially crafted menu by the Lore of the Land kitchen team. Secure your tickets now via the link in our bio!
04/03/2026
Spring calls for something sweet! Our new dessert favourite, Rhubarb and Custard Millefeuille, has just joined the menu and pairs beautifully with Quinta do Seixo Port 2013. Reserve your table for our à la carte menu through the link in our bio.
21/02/2026
We are thrilled to be welcoming Brian Bicknell from Mahi Wines in Marlborough, New Zealand, to host our wine tasting dinner on March 3rd. Guests will enjoy a selection of Mahi wines perfectly paired with a specially crafted five-course menu designed by our Head Chef, Michal. Explore the menu for full details, and secure your tickets via the link in our bio
08/01/2026
Seasonal cooking, considered wines, and room to relax. Lore of the Land, Fitzrovia. Book via our website or through OpenTable, Link in Bio
26/11/2025
A sneak peak into one of favourite dishes from our festive set menu for 2025. Mushroom & Chestnut Filo Pie with Date Jam & Hazelnut Pesto. Vegan and Dairy Free!
We are still taking some small table bookings for this festive year, please do get in touch with [email protected] to book for our set menu!
25/09/2025
We only have a few tickets left for our Argentinian wine tasting evening with Bodega Colomé on October 8th. Don’t miss this unforgettable experience as we welcome the renowned winemakers behind La Brava Malbec — one of our most popular wines. Enjoy a carefully curated selection of Colomé wines, perfectly paired with a bespoke menu created specially for the night. Head to our website while tickets are still available.
22/09/2025
Welcoming an official Oktoberfest bier to our T bar to celebrate the season! Come by to enjoy a stein of official bier of Oktoberfest!
17/09/2025
Introducing , a remarkable first release of a Single Malt English Whisky, aged for 10 years and crafted with care, heritage, and precision. This exceptional whisky is the result of a creative collaboration between the Chase family and Guy Ritchie, bonded by shared values of farming, family, and tradition. With only 2,700 bottles available, this limited release is offered exclusively through a ballot opening today - visit rosemaund.com to enter, or follow the link in our bio. Don’t miss your chance to own a piece of this unique legacy. Coming to Lore of the Land this November.
11/08/2025
We’re thrilled to announce our upcoming Tasting Dinner in collaboration with Devaux Champagne!
Join us on Thursday, September 18th, for an exclusive evening featuring a specially curated menu, thoughtfully paired with a selection of Devaux’s finest champagnes.
Tickets are limited – grab yours now via the link in bio!
11/07/2025
New Dish added the menu this week, Crispy Chickpea Panisse, Lemon Marinated Garden Salad, Za’atar Oil, Shiso, Whipped Vegan Feta [Gfo] [Df] [Vg]
09/07/2025
Bookings for November and December are now open!
Reserve your table online for our à la carte menu, or contact us through our website to book for our festive set menu.
04/07/2025
New Dish Alert! Parsley And Confit Garlic Buckwheat Risotto, Crispy Hen's Egg, Bitter Lemon, Pickled Shallots, Toasted Buckwheat, Rose Harissa Oil (Gf) (Df) (V)
Book your table now for our A la carte menu, available Tuesday - Saturday Lunch and Dinner.
27/06/2025
Don’t Miss Out – This Weekend Is Your Last Chance to Grab Tickets! (Link in Bio)
Join us for an unforgettable Beer Tasting Dinner with Anspach & Hobday, featuring a specially curated menu crafted just for the occasion.
Get ready for a night bursting with flavour, as we showcase a handpicked selection of bold and inventive brews. Whether you're a devoted craft beer fan or just curious to explore something new, this is an evening you won’t want to miss.
Great beer. Great food. Even better company.
Address
4 Conway Street, Fitzrovia
London
W1T 6BB
For those using public transport, the nearest tube station to Conway Street is Goodge Street station, which is on the Northern Line. From there, it's only a five-minute walk to the location.
If you're driving to Conway Street, be aware that there are parking restrictions in place. The nearest car park is NCP at Woburn Place, and it's only a 10-minute walk from there.
Alternatively, if you prefer not to drive, you could use a ride-hailing app like Uber or Lyft. Simply input your destination as "Conway Street," and your driver will take you directly there.
Opening Hours
| Monday |
3pm - 11pm |
| Tuesday |
12pm - 11pm |
| Wednesday |
12pm - 11pm |
| Thursday |
12pm - 11pm |
| Friday |
12pm - 12am |
| Saturday |
12pm - 12am |
| Sunday |
12pm - 8pm |
Alerts
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What people say
Lore of the Land is a traditional pub and restaurant located in the heart of Fitzrovia, London. The pub serves contemporary English food that is sure to satisfy your taste buds. The menu boasts a variety of dishes, including Maldon rock oysters with pickled shallots, chilli, wild garlic and tobiko, smoked brisket sausage with caramelised onions and beef jus, and grilled British Onglet with watercress, shallot salad and herb jus.
The ambiance at Lore of the Land is warm and inviting, making it the perfect spot for a quick drink after work or a leisurely meal with friends. The staff are friendly and attentive, ensuring that you have an enjoyable dining experience.
In addition to their delicious food and welcoming atmosphere, Lore of the Land also offers special events such as steak night on Tuesdays and St Patrick’s Day celebrations. They even have outdoor seating where you can enjoy a beer on a sunny day.
Overall, Lore of the Land is definitely worth a visit if you're looking for great food in a cozy setting.
