Novikov Restaurant & Bar

Novikov Restaurant & Bar Novikov Restaurant & Bar is a modern restaurant located in the heart of Mayfair, London. The building features an Asian and Italian Restaurant, serving up fresh seafood, Chinese cuisine, Pan-Asian delights, a range of sushi, dim sum and barbecued dishes, Spicy Lamb Cutlets and Miso Black Cod included. The Italian Restaurant offers regional Italian fare with a contemporary twist. Guests may also visit the Lounge Bar for an extensive cocktail menu, live music and performances by world-renowned DJs. Experience cool and contemporary furnishings with antiques placed next to contemporary furniture. Discover Novikov Restaurant & Bar for a unique dining experience featuring Asian, Italian and lounge bar cuisine.
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Recent social media posts

26/10/2026

🎄✨ 30 DAYS LEFT UNTIL THE MAYFAIR CHRISTMAS MARKET! ✨🎄

The countdown is officially on! ❤️ Join us for three magical days of festive indulgence, luxury shopping, incredible food, drinks, music and Christmas magic in the heart of Mayfair. 🎅❄️

🍴 FOOD HIGHLIGHTS
🍝 Italian favourites, Parmesan-wheel pasta & delicious porchetta
🦞 Lobster rolls, Rock Shrimp Tempura & truffle chips
🧀 Novikov style raclette & a fine selection of cheeses
🍩 Basque cheesecake & churros
🐟 Freshly carved whole tuna, sashimi, nigiri, oysters & caviar

🍷 DRINKS & FESTIVE VIBES
✨ Novikov’s signature mulled w**e
🍸 Signature cocktails inspired by a different spirit at every stand

🎶 ENTERTAINMENT & CHRISTMAS MAGIC
🎧 Resident DJs Sally K & Spencer every evening, 6–9 PM
🎅 Santa’s daily appearances
🦌 A special reindeer visit on Saturday
❄️ And, of course, magical snow guaranteed!

🛍️ LUXURY SHOPPING & EXHIBITORS
Discover Furever London, Melin, Lacorine, Ar-Rayaan Scents, Dollond London & Beauty Edit, from luxury outerwear and sustainable jewellery to Alpaca wear, handmade perfumes, antiques and premium beauty essentials.

🥂 OUR PARTNERS
Grey Goose • Diageo • Anna Dutch • Asahi • Louis Roederer

📍 MAYFAIR CHRISTMAS MARKET 2026
📅 26–28 November 2026
⏰ 11 AM – 9 PM
📍 Mayfair Place, W1, London
🎟️ FREE ENTRY | First come, first served

✨ Save the date, spread the word and bring your friends! Three days of festive magic are just around the corner. 🎄❤️

22/10/2026

Baldo is back with another one of his exquisite dishes ✨

Every week, Novikov Italian surprises us with a refreshed set lunch menu based on seasons 🥗

Come for the quality, stay for the whole experience ✨

19/10/2026

A touch of luxury, a world of flavour ✨

Introducing The White Truffle Collection at Novikov Asian, celebrating the season’s most coveted ingredient with an exclusive selection of dishes infused with the aroma of white truffle.

Available for a limited time from 19 October to 30 November. An indulgent experience not to be missed ✨

13/10/2026

If Chef Baldo says so… you’ll really love it :)

Autumn is here and our dishes are getting cosier 🍂
Enjoy our Veal Lasagna, Cheese Fondue & Black Truffle, it will warm your heart and put a smile on your face ✨

09/10/2026

Save this for your next London lunch date ✨

An experience that goes beyond the plate. From exquisite sushi to unforgettable flavours, discover the HIKARI menu at Novikov Asian 🥢

07/10/2026

Another week, another set lunch menu, another exquisite dish✨

Chef Baldo created a Cheesy Parmesan Croquette that melts in your mouth.
On the Set Lunch Menu at Novikov Italian until this Sunday. You know where to find us :)

07/10/2026
Matcha, green tea & Crème Brûlée lovers, this one is for you✨One of our favourite desserts at Novikov Asian, the Matcha ...
05/10/2026

Matcha, green tea & Crème Brûlée lovers, this one is for you✨

One of our favourite desserts at Novikov Asian, the Matcha Green Tea Crème Brûlée, exquisite Japanese Matcha base topped with Burnt Sugar, served with Guava Sorbet ✨

02/10/2026

It’s Friday, you know where to be ✨

24/09/2026

A Taste worth returning for ✨

Each week, Chef Marco brings a new expression to the table, thoughtfully creating dishes inspired by the season and guided by the finest ingredients.

Expect refined flavours, beautiful detail and something new to discover with every visit ✨

21/09/2026

Your celebration, our room ✨

We hosted an amazing Private Dining Room Showcase, welcoming guests for a beautiful afternoon of cocktails, canapés and captivating conversation ✨

It was the perfect opportunity to showcase our stunning private spaces, Vino, Poppy and the Flag Room, each with its own unique character and setting. 💕

Whether you’re planning an intimate event, a special celebration or a Christmas party to remember, our private dining rooms provide the perfect backdrop for bringing people together.✨

Whatever the occasion, we’ll make it special. 🥂

14/09/2026

COMPLIMENTARY COCKTAIL FOR YOU..✨✨
.when reserving a table at the Lounge Bar on 17th of September for the One Last Fiesta! ✨

If you like Live Music, Margaritas, Mexican Bites, Sombrero hats and having fun, this is the night for you!
Join us from 9pm onwards and let’s say Goodbye to summer the proper way! ✨

To get a complimentary cocktail, simply reserve a table on the night! ✨

11/09/2026

A place you’ll fall in love with ✨

This is Novikov Asian, Mayfair x

07/09/2026

A dish that you would love ✨

At Novikov Italian, we celebrate the seasons through freshness, creativity, and exceptional ingredients.
Our menu is ever evolving, inspired by what’s at its best and brought to life with a touch of imagination ✨

Address

50A Berkeley Street, Mayfair
London
W1J 8HA

If you're planning to visit the restaurant located at Berkeley Street in London via public transport, the closest stations would be Green Park tube station (Jubilee, Piccadilly and Victoria lines), Bond Street tube station (Central and Jubilee lines) and Oxford Circus tube station (Bakerloo, Central and Victoria lines). From any of these stations, you can walk towards Berkeley Street.

In case you're driving to the restaurant, there are several on-street parking spaces available nearby. You can also use a car park located at 6-7 Park Lane, Mayfair. However, it's important to note that parking fees in this area can be quite expensive.

Opening Hours

Monday 12pm - 2am
Tuesday 12pm - 2am
Wednesday 12pm - 2am
Thursday 12pm - 2am
Friday 12pm - 2am
Saturday 12pm - 2am
Sunday 12pm - 2am

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What people say

Novikov Restaurant & Bar is a must-visit Italian restaurant located in the heart of London's Berkeley Street. The restaurant boasts an elegant and modern ambiance that is sure to impress any diner. As you step into the Italian Restaurant, you will be greeted by an imposing wood-fired oven, handmade Moroccan tiles, and suede wall panelling that exudes sophistication.

The menu at Novikov Restaurant & Bar is designed by highly skilled and experienced chefs who are passionate about experimenting with different textures, flavours, and ingredients. The Italian cuisine served here is simply divine, with dishes such as homemade pasta with truffle sauce and grilled octopus being some of the most popular choices.

One of the standout features of Novikov Restaurant & Bar is its open kitchen concept. It evokes the atmosphere of an Asian food market and allows diners to witness their meals being prepared right in front of them. The seafood and vegetables on display are fresh and of the highest quality, sourced from Japan and China.

The service at Novikov Restaurant & Bar is impeccable, with attentive staff who are always ready to assist diners in choosing their meals or drinks. The wine list is extensive, featuring a wide range of wines from Italy and other parts of the world.

Overall, Novikov Restaurant & Bar offers a dining experience like no other. With its elegant ambiance, delicious food, excellent service, and impressive wine list, it's no wonder why this restaurant has become a favourite among locals and tourists alike.