Recent social media posts
10/09/2026
A mum has thanked Asda colleague Federica for the kindness she showed her when her autistic son was getting overwhelmed while shopping in our Ellesmere Port store.
The customer said her son, who is also non verbal, was struggling a bit and, without his wheelchair for support, she found herself sitting on the floor with him, trying to comfort him while feeling overwhelmed herself. Federica heard the little boy crying and went over to check that he was okay. She then noticed his mum was sitting on the floor too and immediately wanted to make sure she was okay as well. When she got closer, Federica said: "It's ok, I have an autistic child too."
The lady posted on Pride in the Port Facebook group to thank Federica, saying: "I just sat on the floor with my son because in that moment all I can do is offer comfort and you went out your way to check he was okay and reassure me I'm doing a brilliant job! The world needs more people like you. Your kindness didn’t go unnoticed!"
Federica, whose nine-year-old son Gabriele is autistic, said: "I told the lady that I had an autistic boy myself and I know how she felt. I feel so much empathy for mums in general, especially those with children with special needs. The lady's comments on Facebook were lovely, I did not expect them. When I read them I was crying like a baby. It made my day."
10/09/2026
New In Sandwiches 🥪🤩 Lunch time just got a power up 🤤
09/09/2026
Go on then, what’s your favourite jab? Share in the comments 💥👇
08/09/2026
🚨WARNING🚨
Our wooden toy selection will have you finishing up the Christmas list much sooner than expected. 🎁💚
Shop our Big Toy Event: http://spklr.io/6189Er7VF
08/09/2026
Nigella. Baked Goods. Fun Pronunciations. The nation is healing, thank you Channel 4 🫡🍰
07/09/2026
Warning: unexpectedly satisfying. 🔊✨
Time to get back to routine with mix and match - with any 3 for £5 🫧
*Selected stores only, subject to availability. Offer ends 13.09.26.
06/09/2026
Our colleague Charles has been going out of his way to put smiles on the faces of customers at our Shirley store in the West Midlands since the day it opened 12 years ago – with customers telling us that his willingness to help and big beaming smile make him a joy to be around.
Charles was recently presented with an Asda award for his excellent customer service. He said: "I'm a people person and love interacting with customers. I'm usually on kiosk so I'm one of the first people customers see when they come into the store. I like to be happy and friendly, it's just the way I am. I like to make our customers happy If I can. There are a lot of regular customers who come in and always have a good natter with me. It's a very friendly store and what I really like about the job is the diversity – no two days are the same. It's really nice getting an award, but really I'm just doing my job."
Customers have been telling us what a star he is. Shearine said: “I’m a local resident, my terrace house backs onto Asda. I have been frequently shopping at Asda Parkgate coming up to 12 years now and in that time I have had the pleasure to get to know Charles, he is such a lovely person. He is also very helpful and always has a joke or two to brighten up your day. He always has a kind world to say about others." Mark said: “Charles is always a friendly and welcoming face, and makes an effort to say hello to me and my disabled daughter … even when he is clearly busy. His warm approach and high level of customer service goes a long way, helping make shopping a calmer experience. A true standout example of how a small act of kindness goes a long way." Phillip called him "A true master of customer services" and another customer, also called Philip, said: "Charles makes shopping at Asda a happy experience.”
The store's community champion Sally said: "Charles is often on the kiosk and he's generally the first person customers see when they come in see. He's always cheery. Everyone knows him for his kindness, patience, and genuine care – and cheeriness. What makes this even more special is that Charles doesn’t do it for recognition – it’s simply who he is. We are so proud and lucky to have him as part of our Asda Shirley family."
06/09/2026
The kids see whimsy. We see a future argument with the hoover... 🤔✨
05/09/2026
Would be absolutely supersonic to actually know what’s going on 😫 We just want to eat our lasagna and book some tickets
05/09/2026
Weekend side quest: can you find Daisy and The Chicks? 🛒🐄🔍
04/09/2026
EPISODE 2 🐮🎤 The Exclusive Interview ✨ Time for Elektra FENCE to catch up with missing icon of the Asda aisles: Daisy the Cow.
Find the full investigation on our channel. 🕵️
04/09/2026
Yo Morrisons, don't mind us just thought we'd drop some receipts 🧾👀
Visit www.asda.com/comparison for verification. Online comparison on comparable grocery products on 23/08/2026. Thousands of products cheaper at Asda. Includes promotional prices and prorata prices. Excludes multibuys. Selected stores. Subject to availability. Delivery, collection and minimum basket charges may apply. Delivery/collection slots subject to availability. Excludes Asda Express and small stores, see ASDA.com/smallstores
04/09/2026
It's a camera-free, app-free, subscription-free, mortgage-free way to brush your teeth. That's all. 🦷😉
02/09/2026
One day Daisy was there. The next, she wasn’t. 🕵️
After decades of rumours Elektra FENCE finally has the tea...
EPISODE 1 coming soon 🐄
02/09/2026
Steph and Lorraine from our Cardiff Bay store did all they could to made sure two Take That fans had the greatest day ahead of the group's Circus concert at the Principality Stadium.
The fans, who are from Bristol, had pre-booked parking slots in the store's car park online and had gone into the store to ask what the best way was to travel to the concert, as well as to see what Welsh products the store had so they could take them home later. Steph said: "We're not too far from the stadium – about a 25-minute walk – and people do park here for concerts and sports events as it's so handy. There's quite a few takeaways and shops on the way to the stadium from here and we are open 24 hours.
"The ladies were big Take That fans and had seen them every time they'd been on tour. They were in a bit of a rush to get to the stadium and but really wanted to take some local produce home with them so Lorraine and I sorted that out for them ready for them to pick up after the concert." The thrilled fans rang the store the next day to praise the pair for their excellent customer service.
01/09/2026
EXCLUSIVE: Asda Icon Spotted in the Aisles 📸👀
01/09/2026
Parents, assemble. 🎒🔒
September is HERE but first - have you checked your b***s, pecs or chest? Your regular Tickled Pink reminder from us, Breast Cancer Now and CoppaFeel! 💗
31/08/2026
First week of term and you’ve not even thought about the lunchboxes yet? 😭
Here’s what a nutritionist actually packs in her kids’ lunchboxes 🥪🍓
30/08/2026
When a customer's mobility scooter broke down on a shopping trip to our Lancing supermarket during the recent hot weather 20-year-old Asda colleague Harry stepped in to help – pushing the 70-year-old gentleman home himself.
Harry said: "His scooter just stopped working while he was shopping, so we got him the store scooter while we charged his up. But after about 15 to 20 minutes of charge it still didn't work. I offered to get the gentleman a taxi home, but I don't think he wanted to leave his scooter so I said I'd push him. He didn't live too far away, about a ten-minute walk.
"I pushed and he steered! It wasn't too heavy as luckily he didn't have too many shopping bags with him. It was a hot day though and I was sweating by the time we'd got to his house! He shook my hand when we got there; he was very grateful. With all the doom and gloom in the world it's nice to do something positive for someone."
Store manager Sally has nominated Harry for an Asda service superstar award for his kindness. She said: "Harry is a really great member of the team and always goes above and beyond for customers and colleagues. Nothing is ever too much for him."
30/08/2026
Six weeks later and suddenly we need a water bottle, PE kit AND everything labelled by Tuesday 🎒🙂
29/08/2026
Summer, you were cute. But pumpkin spice is back 🎃☕️🍂
28/08/2026
Payday deals hitting the important stuff, again🧻
28/08/2026
When a customer in her 80s really wanted a stone-coloured raincoat from George at Asda that she'd seen online Emma from our Asda Living store in Stafford went out of her way to get it for her.
The lady doesn't shop online, so Emma did it on her own personal account for her. She paid for the coat and had it delivered to the store. When it arrived, Emma phoned the lady so she she could come in and collect it, and Emma was reimbursed for her purchase.
Emma said: "I showed the lady some of the coats we had, but she was adamant that she wanted the one she'd seen online. She said she didn't order online so I ordered it for her myself to get the coat into the store. When it arrived we kept it in the back for her and I gave her a call. I don't like to see anyone struggle, especially the older generation who sometimes don't trust using their bank card online. She was over the moon when she picked up the coat."
Store manager Sue, who nominated Emma for an Asda service superstar award, said: "It was absolutely lovely thing to do, outstanding, but that's our Emma! She will do anything to help the customer. She'a little star."
27/08/2026
£4 Christmas chocs now = one less thing for December you to worry about✨
06/09/2024
I'm proud to say that today we are supporting local primary schools in our area with the new Cashpot for Schools Initiative.
This allows you to raise money for your chosen primary school, simply by shopping with Asda’s loyalty app – Asda Rewards.
Customers will simply need to select their primary school of choice within the app and make sure they scan every time they shop - we will donate 0.5% of the value of your basket to your chosen school which doesn't impact your own savings pot. What’s more we have kickstarted each school’s Cashpot with £50 once they have register for the initiative, and will add an additional £1 to the school pot for every customer who signs up. Just search your school by name or postcode. Please share and encourage your friends and family to sign-up.
Schools can download the toolkit with everything they need to promote Cashpot for Schools with your community here: https://bit.ly/3z64MXh
– Fareal, Asda community champion
11/04/2022
Hornsey Food Bank, who are based in the Borough of Haringey, contacted us for a donation and we were only too happy to help.
– Mohammad, Asda community champion
07/04/2022
Another donation of Easter eggs – this time for our local UCKG foodbank, who will distribute them to people who don't have access or can't afford to celebrate Easter with their families.
– Mohammad, Asda community champion
06/04/2022
We were pleased to hand over a few Easter hampers to Melissa, one of the directors from Bridge The Gap -Families in need CIC.
– Mohammad, Asda community champion
05/04/2022
Asda Leyton and the Asda Foundation want to share Easter happiness in every corner of our communities. We were pleased to donate these Easter eggs to the Friends of Davies Lane PTA.
– Mohammad, Asda community champion
21/12/2021
Christmas is all about making everyone happy.
Jessica from Willow Brook PTA was delighted to receive our fabulous Christmas Eve boxes for her school. As a community champion nothing is more satisfying than to see a lovely smile on our children's faces during Christmas.
– Bari, Asda community champion
18/11/2021
Volunteers from The Hackney Foodbank were our guests of honour and got to cut the ribbon at the "re-opening" of our store after a massive refit.
We work closely with the food bank who do an amazing job in our community, looking after our neighbours. Each week volunteers from the food bank come in to pick up collections from our Fight Hunger Create Change trolleys which have been kindly donated by generous and colleagues. We'd like to thank all our valuable customers for their patience during the refit and hope they all enjoy the new-look store.
– Bari, Asda community champion
16/11/2021
Thank you to all our generous customers and colleagues who supported Tickled Pink - we raised an amazing £423.49 to help our charity partners Breast Cancer Now and CoppaFeel!.
– Mohammad, Asda community champion
08/11/2021
We're proud to support Purple Tuesday to improve our customer experience for disabled people.
As part of this year's event we greeted our customers with "hello", checked if others have understood what we've said and explained in a different way. We use inclusive language and, when referring to somebody who doesn't have a disability, refer to them as 'non-disabled" instead of "able-bodied".
– Bari, Asda community champion
25/06/2021
We were pleased to donate a main prize for the winners of the Christmas card design competition for St Joseph's Hospice!
Here are the winning pictures which will be printed off and sold before Christmas to help in fundraising for the hospice. Well done!
– Grace, Asda community champion
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E10 5NH
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