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09/10/2026
Our afternoon tea is a stylish, easygoing indulgence served in a striking Art Deco setting of warm coral tones and bold design.
Available daily, 12–4pm, it features classic finger sandwiches, freshly baked scones with clotted cream and jam, elegant pastries, alongside a dedicated vegan afternoon tea option, all paired with a curated selection of teas or English sparkling w**e. It’s a relaxed yet elevated way to enjoy an afternoon in central London.
06/10/2026
From No. 37 to No. 18.
We are delighted to be named the No. 18 hotel in London in the 2026 Readers’ Choice Awards, rising 19 places from last year.
This recognition belongs to our remarkable team and to every guest who has made The Bloomsbury part of their London story. Thank you to everyone who voted for us.
29/09/2026
Your Bloomsbury address, with exclusive rewards.
In the heart of Bloomsbury, moments from London's cultural landmarks and garden squares, enjoy a stay that feels effortlessly connected to the city. Join Doyle DISCOVERY to access member-only rates and benefits when you book direct. As part of , your rewards extend far beyond Bloomsbury.
Sign up via the link in bio.
29/09/2026
Your next getaway could come with D$5,000 or a lifetime of Titanium benefits.
Register now to enter the draw and receive your first entry, no stay required. Then, grow your winning chances:
- Earn 5 extra entries with every eligible stay
- Visit participating hotels and scan the QR code for 1 extra entry per brand
- Receive a bonus D$50 when you complete an eligible two-night stay with a GHA DISCOVERY brand you have not stayed with in 2026.
Register and enter by 31 October 2026. Terms apply.
26/09/2026
The luxury of space, the comfort of home, and the feeling of having London on your doorstep.
25/09/2026
From intimate celebrations to company gatherings, George V Hall provides a timeless backdrop for events of every kind. Elegant interiors, thoughtful service, and a setting designed to bring people together in the heart of Bloomsbury.
23/09/2026
Plush interiors, expertly crafted cocktails and an atmosphere that invites you to stay a little longer. Join us beneath the streets of Bloomsbury and discover The Listeners Club at , our new signature cocktail menu paired with live music.
22/09/2026
An unforgettable evening at the where fashion, culture and music came together.
We were delighted to be proud sponsors of The show for her debut collection at this years set against the backdrop of the . The night concluded with a performance from .
19/09/2026
Just moments from City Hall, Queen Mary Hall offers a spectacular setting for wedding celebrations. Gather friends and family beneath its iconic glass canopy for an elegant reception in the heart of Bloomsbury.
07/09/2026
Our afternoon tea in is a stylish, easygoing indulgence served in a striking Art Deco setting of warm coral tones and bold design.
Available daily, 12–4pm, it features classic finger sandwiches, freshly baked scones with clotted cream and jam, elegant pastries, alongside a dedicated vegan afternoon tea option, all paired with a curated selection of teas or English sparkling w**e. It’s a relaxed yet elevated way to enjoy an afternoon in central London.
Address
16-22 Great Russell Street
London
WC1B 3NN
Option 1: Public Transport
The nearest tube station to the hotel is Tottenham Court Road. From Tottenham Court Road, head north on Tottenham Court Rd and take a right onto Oxford St. After approximately 300 meters, turn left onto Museum St and continue straight until you reach Great Russell Street where you will find the hotel.
Option 2: Driving/Parking
If arriving by car, take the A40 towards Central London, then follow signs for the West End. Once in the West End, turn left onto Tottenham Court Road towards Euston Station. Continue straight until you reach Gower Street where you will turn right. Follow Gower Street until it becomes Bloomsbury Street and then turn left onto Great Russell Street where you will find the hotel.
Parking options nearby are NCP car parks at either Museum Street or Bloomsbury Square or there is limited on-street parking available on surrounding streets with pay & display machines.
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What people say
The Bloomsbury is a luxurious hotel located in the heart of upmarket Bloomsbury, London. The hotel is housed in a beautifully restored Georgian building with a central courtyard that exudes elegance and sophistication. The location of the hotel is perfect for those who want to explore the city as it's just a 4-minute walk from the British Museum and an 11-minute walk from Covent Garden.
The rooms and suites at The Bloomsbury are tastefully decorated with marble fixtures and come equipped with free Wi-Fi, Nespresso machines, and flat-screen TVs. The refined restaurant offers locally sourced British fare, afternoon tea, and seasonal al fresco dining. Guests can also enjoy drinks at the chic 1920s-style cocktail bar or relax in the elegant lounge inspired by Bloomsbury's literary past.
The hotel also boasts meeting & events space and a fitness centre for guests who want to stay active during their stay. With its decadent, hedonistic ambience and classical Georgian aesthetic, The Bloomsbury perfectly reflects its neighbourhood’s blend of West End glitz and rich literary heritage.
Overall, The Bloomsbury is an excellent choice for those looking for a luxurious stay in London with easy access to some of the city's top attractions.