Recent social media posts
11/05/2026
LUNCH DEAL 'S -
08/05/2026
An evening of good food, thoughtful conversation, and beautifully unexpected questions 🍷📚
Join Sam’s Supper Club x The School of Life Book Club for a cosy communal dinner designed to spark connection beyond the usual small talk. Expect Caesar salad, crumble, candles, conversation cards, and the kind of chats that linger long after dessert.
Thursday 28th May
7pm – 9.30pm
Sam’s Café, Primrose Hill
Limited spaces available. Advance booking essential.
07/05/2026
🍸☀️ Happy Hour lands at Sam’s Café from 6PM - 7pm with £8 cocktails. Grab your crew, claim a sunny spot, and sip your way into the night.
✨ Espresso Martinis
✨ Aperol Spritz
✨ Negronis
✨ Gin Fizz & more
See you at the green corner where golden hour tastes better. 🍹
CocktailHour DrinksSpecial EspressoMartini NegroniTime SummerSips AfterWorkDrinks NorthLondonFood CocktailLovers GoldenHourDrinks TonightInLondon 🍸
30/04/2026
Silky smoked salmon tagliatelle, perfectly paired with a chilled glass of rosé 🍝🌸☀️ — all for £18.
Simple, elegant, and just the right amount of indulgence
On Special from tonight and throughout the weekend.
Goals
28/04/2026
Pink perfection on a plate 💕 Sweet beetroot, crisp apple, creamy avocado & toasted walnuts bringing the crunch, colour and all the good vibes in every bite 🥗🥑✨
28/04/2026
WARNING!! One bite of this and your summer cravings officially begin ☀️🥗✨. Roast veg bringing the heat, rocket keeping it fresh, parmesan bringing the drama, balsamic sealing the deal ☀️🥗 healthybodyhealthymind
28/04/2026
Breakfast goals unlocked ☕️🥓 Soft roll, your fave filling, and a tea or coffee for just £8? That’s the kind of morning motivation we need. Mon–Fri, 8am–12pm 👏✨
24/04/2026
Join us this weekend for smoked salmon tagliatelle and with a glass of wine for just £17 — good food, good wine, and even better company.☀️😎
23/04/2026
Here’s an Insta-ready caption that feels warm, inviting, and a little bit irresistible:
⸻
📚✨ BOOK CLUB AT SAM’S ✨📚
Join us for an evening where good food meets even better conversation. We’re diving into The School of Life’s conversation menus — designed to spark thoughtful chats, unexpected ideas, and maybe even a few beautiful tangents.
🍽️ 2 courses for £25
Start time: 7PM
Menu:
🍆 Aubergine Parmigiana with garlic bread
🍒 Warm cherry pie with cream or ice cream
Think of it as dinner with a side of curiosity… the kind that lingers longer than dessert.
We’ll be using these conversation cards to guide the evening:
https://shop.theschooloflife.com/products/conversation-menus
Come solo or bring a friend — either way, you’ll leave with full hearts and fuller minds. 💛
SupperClub GoodFoodGoodTalk
16/04/2026
26/03/2026
TONIGHT:Roast Beef & all the Trims! -
24/03/2026
Try our Cheese & Wine Selection? 🧀🍷 -
16/03/2026
New Opening Hours at Sam's Cafe -
13/03/2026
Friday Night Curry! Tonight: Thai Massaman, Beef Or Veg. -
05/03/2026
This Friday: Curry Night: Butter Chicken & Beer £18 -
Their vibrant imaginative works are now on display throughout the café, bringing a playful energy to our Primrose Hill corner.
03/03/2026
Curry Night at Sam’s 🍛
This Friday we’re serving up
£18 Butter Chicken & Beer
Proper comfort food, fresh paratha, fluffy rice and a cold bottle to go with it.
Come down, bring a friend, make a night of it.
Bookings recommended 💙
03/03/2026
Artist Event 4pm Today -
03/03/2026
Art, coffee, conversation. 🎨☕️
Join us at Sam’s Cafe Primrose Hill for an Artist Walk Through with Ruth Waterman today at 4pm.
28/02/2026
Sunday Roasts @ Sam’s -
27/02/2026
Tonight Is Curry Night -
22/02/2026
Today, Lunch & Dunner: Roast Beef with all the Trims!! -
Join artist Ruth Waterman for an intimate guided tour of her current exhibition at Sam’s Café. Ruth will share insights into her creative process, the evolution of her paintings, and the experience of working as an artist. Together, we’ll explore how colour, shape, and the shifting energy withi...
Address
40 Chalcot Road
London
NW1 8LS
To reach the café and restaurant at Chalcot Road in London via public transport, you can take the Tube to Chalk Farm station on the Northern line or Camden Town station on the Northern line. From there, it is a short walk to the café.
If driving, take the A502 to Regent's Park Road and turn onto Primrose Hill Road. Then turn onto Elsworthy Road and continue straight until reaching Chalcot Road. Public parking is limited in this area, so it may be advisable to use one of the nearby paid parking garages.
Please note that these directions are for informational purposes only and should not be relied upon solely for navigation.
Opening Hours
| Monday |
8am - 10pm |
| Tuesday |
8am - 10pm |
| Wednesday |
8am - 5pm |
| Thursday |
8am - 10pm |
| Friday |
8am - 10pm |
| Saturday |
8am - 10pm |
| Sunday |
8am - 10pm |
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What people say
Sam's Cafe Primrose Hill is a must-visit restaurant in London. This cozy cafe offers a delicious selection of breakfast, lunch, and dinner options that will satisfy any craving. Whether you choose to sit in or take away, the friendly team at Sam's will make sure you have an enjoyable experience. And if you're looking for a great wine selection to accompany your meal, Sam's has got you covered.
But Sam's isn't just about the food - they also host exciting events like their June Supper Club and Easter-themed supper club. And if you're looking for a job in the hospitality industry, Sam's is a great place to work with flexible hours and competitive pay.
Overall, Sam's Cafe Primrose Hill puts people first and it shows in their excellent service and welcoming atmosphere. Don't miss out on this gem of a restaurant on Chalcot Road.