Asda

Asda Asda is a unique combination of a supermarket and a cafe. Located conveniently at Station Road in London, Asda is more than just a shopping spot. With community service as its ethos, the staff are always happy to open up and give help beyond the usual customer service. From helping an elderly customer order a tie to delivering it to his home personally, or offering assistance using sign language, Asda goes above and beyond for every customer who walks through their doors.

Recent social media posts

26/07/2026

Who says savoury s’mores are just for Christmas? 👀🧀 Award-winning cheese says otherwise

Home shopping driver Nick from our Benton store used the medical knowledge he gained during 36 years in the RAF to care ...
26/07/2026

Home shopping driver Nick from our Benton store used the medical knowledge he gained during 36 years in the RAF to care for an elderly man who he spotted had collapsed in the street in the recent heatwave.

Nick was on his rounds in the Forest Hall area of Newcastle on one of the hottest days of the year when he saw the gentleman stumble and bang his head while using a walking frame. Nick safely pulled his van over, rushed to help him, and called 999. He did a quick assessment to check he hadn't broken any bones before moving him to the shade and getting him to sit up.

Nick, who joined Asda two years ago after retiring as a warrant officer, said: "I used water from the van to dowse him on his front and back and made sure he drank some too. The heat that was coming from his central core was not normal. I wrote on the bottles what time I dowsed him, and marked how much water he'd taken in too. We do this on the battlefield and in deserts. Due to the heat he was in and out of consciousness, but I kept talking to him and reassuring him. He was wearing a Newcastle United top and I mentioned I was from Manchester and that I supported Manchester City and we joked about football."

Nick phoned the store to arrange for a second driver to come and take over his deliveries while he stayed with the gentleman until the ambulance arrived and took him to hospital. Nick, who's been nominated for an Asda service superstar award, said: "Helping him was just the right thing to do. I like to go above and beyond for our customers. I get a lot out of my job and I love helping my community."

Still available if Glasgow needs a late call up 🥇 Tunnock’s Fan Page
24/07/2026

Still available if Glasgow needs a late call up 🥇 Tunnock’s Fan Page

24/07/2026

Warning: won’t last five minutes, perfect Summer holiday treat 🍓🍩

Scroll down to see how to make it  ⬇ 
 
Serves 8 
2 x 14 frozen Asda Raspberry Mini Donuts, defrosted 
400g Asda Ripe & Sweet Strawberries, plus about 150g to decorate  
4 tbsp Asda Fruity Seedless Strawberry Jam  
300ml Asda Fresh Whipping Cream 
500g carton Asda Ready to Serve Custard 
Exceptional by Asda 12 Mini Meringues to decorate (optional) 
Equipment 
29cm George Home Enamel Roaster 
 
1 Save 5 donuts for the top and put the rest in the base of your dish. 

2 Slice 400g strawberries. Melt the jam with 1 tbsp water in a microwave at 10 second blasts until syrupy, then mix with the strawberries. Spoon over the donuts. 

3 Whip the cream until thick, then gently fold in 200g of the custard.  

4 Pour the rest of the custard over the strawberries then spoon the creamy mixture all over the custard layer.  

5 Chill now if making ahead or decorate straight away. Roughly chop extra strawberries and scatter over the top with the final 5 donuts. Add a scatter of crumbled meringue, if you like.

When a customer at our Charlton store who realised she'd forgotten her purse was about to head home so she could come ba...
24/07/2026

When a customer at our Charlton store who realised she'd forgotten her purse was about to head home so she could come back and pay for her shopping our colleague Denise stepped in to pay for it herself.

Denise said: "She only had a few bits, and it came to about £8. I don't normally have my card with me on the shop floor but I'd just had a break and it was in my pocket so I tapped it and paid for her. She was very, very grateful. It was a boiling hot day and I didn't want her to rush back home in the heat. She came in the next day and tried to give me the money back but I said 'no that's my good deed of the day.'"

Karlee, the store's community champion, said: "The customer said the level of customer service she received had made her whole week. Fab job at spreading kindness, Denise." Denise has been rewarded through Asda's internal recognition scheme to cover the cost of the shopping plus a little extra to thank her for her kindness.

23/07/2026

One week nearly down. You’re doing amazing sweetie 🍾

If you look under 25, you’ll need to prove your age. Challenge 25: No ID, no sale. Must be 18+ to purchase alcohol. Selected stores & lines. Subject to availability.

22/07/2026

Nan said it's a yes to Spam. That's all we needed to hear 🤝🌶️

The snack aisle just peaked 🤭
21/07/2026

The snack aisle just peaked 🤭

Hollie and Lorrisa and their colleagues at our Leek supermarket have been thanked by the daughter of an elderly customer...
21/07/2026

Hollie and Lorrisa and their colleagues at our Leek supermarket have been thanked by the daughter of an elderly customer who visits the store every day for his daily paper and groceries.

She wrote to store manager John to say: "Whenever I speak to my dad on the phone he always tells me how kind they are and praises them to me about the help they provide. I visited him this week and your store too and saw this for myself. I am so grateful for the kindness they show and how friendly they are. Two name badges I saw were Lorrisa and Holly, although my dad said all staff were kind. It gives me some peace to know that there are people like your staff who make my Dad feel good by just a kind look, smile or friendly work."

Hollie and Lorrisa have both been nominated for Asda service superstar awards for their exceptional customer service. John said: "I'm so proud of the service you give to our customers, so natural and personable. You should know what an impact you have on our customers lives and be proud of yourself, you are absolute stars."

20/07/2026

Congratulations, Spain. Turns out Jorge was the lucky charm🥇🇪🇸😏

19/07/2026

That’s a wrap🥉🏴󠁧󠁢󠁥󠁮󠁧󠁿 Same time in 2030? 👀

Twins Carol and Pauline have been putting smiles on customers' faces at our Ellesmere Port store for more than 30 years....
19/07/2026

Twins Carol and Pauline have been putting smiles on customers' faces at our Ellesmere Port store for more than 30 years.

The 65-year-olds not only work together in our bakery department but also live next door to one another. They followed in the work footsteps of their late parents Margaret and Peter, who also worked at the store as a cleaner and a security colleague. Carol, who is half an hour younger than her sister, said: "It's safe to say that we do get on! It's really nice working together. We never get sick of each other. When we are in together we do try to have our breaks together.

"We've lived next door to each other for about 17 years. We do things on our days off and go on holiday together. We love our holidays; we've been all over and are going to Cyprus in September. We do sometimes think the same. When we are getting birthday cards for people, like our brother and nephews, I can go in one shop and get a card and Pauline will go in another shop and come out with the same one."

The store's community champion Adele said: "Having previously worked alongside them in the bakery for seven years, I can honestly say they are two of the loveliest colleagues. They always have a story to share and we all love hearing them. They’re just brilliant colleagues and a joy to work with."

18/07/2026

You came in for George…but Jorge was on shift 😅🇪🇸

Went to bed George woke up Jorge 🇪🇸
17/07/2026

Went to bed George woke up Jorge 🇪🇸

When a customer couldn't find the right size denim jeans at our Burnley store, George colleague Leam drove to a nearby s...
17/07/2026

When a customer couldn't find the right size denim jeans at our Burnley store, George colleague Leam drove to a nearby store on his way home to get her the pair she wanted.

GM and George Trading manager Andy said: "We didn't have the jeans the lady wanted in stock so Leam checked availability and found there were some at Asda Accrington. The lady didn't drive so Leam called there on his way home and got them for the lady. The customer was chuffed to bits. This was a typical Leam act – he always goes out of his way to help our customers."

16/07/2026

Parents 🤝 Remembering the teacher gift at the very last minute

This wasn’t in the sales forecast but we still love you lads 💚
15/07/2026

This wasn’t in the sales forecast but we still love you lads 💚

15/07/2026

We see you every time Dave 👀

15/07/2026

Still waiting for tbh

15/07/2026

One of ours 💚 From Asda to Atlanta🔥 Burn, baby, Burn

14/07/2026

Cow Appreciation Day 🤝 Daisy comeback requests 📈🐄

14/07/2026

How we all feeling? 😅 Tesco Sainsbury's Morrisons Lidl GB Aldi UK

The family of 77-year-old Asda Queslett customer Carol have thanked home delivery driver Luke for raising the alarm and ...
14/07/2026

The family of 77-year-old Asda Queslett customer Carol have thanked home delivery driver Luke for raising the alarm and looking after her when she fell in her home and banged her head.

Carol had tripped while using her walking frame and hit her head on the side of her fridge. She couldn't get up and didn't have her phone with her. She'd been there for about 45 minutes before Luke arrived with her weekly groceries. After knocking at the door and not getting an answer, Luke thought he heard a noise from inside so looked through the letterbox and saw Carol lying on the floor and shouting for help.

After calling 999, he got in touch with Carol's granddaughter Hannah, whose phone number was on the grocery order, told her what had happened and got a code for the key safe so he could get into the house. He then waited with Carol until her daughter, Tina, arrived. Luke said: "I just think it was lucky that I called when I did. I like to think that any of our drivers would have done the same. The most important thing is that Carol is okay."

After Luke finished his deliveries he contacted Hannah to see how her grandmother was. Hannah said: "We can't thank Luke enough for what he did; we really appreciate it. If he hadn't arrived when he did and sensed something wrong then my grandmother may not have got help until a few hours later when my Mum was due to call in. It was the fact that, after calling me and 999, he stayed with her."

Asda community champion Lorraine always helps partially-sighted widower Michael with his shopping at our Shoeburyness st...
12/07/2026

Asda community champion Lorraine always helps partially-sighted widower Michael with his shopping at our Shoeburyness store – singing along to Asda Radio together as they go round the aisles.

Michael, who's 84, comes in every couple of weeks for his groceries, and for he past two years Lorraine has phoned him up beforehand so they can set a date and time where she can best help him. Lorraine said: "Michael's a lovely gentleman and I'm happy to be his eyes when he does his shopping. We have a particular route and he likes to pushes the trolley while I steer. We have a specific route and follow a list, but if there any special offers on I make sure I tell him about them.

"We chat about all sorts of things and love to sing along to Asda Radio as we go round the store. We like the older stuff the best. Michael comes in by taxi every two weeks and, after I've helped him with his shopping and packing, I order him a taxi and wait with him while it arrives."

Michael, who uses a cane to help him get about, said: "I can't really express how grateful I am for Lorraine helping me. I can't thank her enough. She is lovely, and so jovial. We also have a good chat and sing, too. I like Nat King Cole. I really look forward to my visits to the store and she encourages me to go shopping as it's an enjoyable experience. It's a great service that Asda offers and it makes such a difference to me."

11/07/2026

Jude said semi-final ⚽️👏🏻🚀

We have donated another trolley full of books to the Children’s  Book Project which aims to make sure that every child i...
22/06/2026

We have donated another trolley full of books to the Children’s Book Project which aims to make sure that every child in the uk owns a book of their own.

Thank you to all our customers for donating. For anyone wishing to donate children’s books the trolley can be found in store.

- Kuia, Asda community champion

Well done Sandy and Malik!
27/05/2026

Well done Sandy and Malik!

When an elderly housebound customer was struggling to replace an old DVD player so he could re-watch a Chelsea match from 1965 that he was in the crowd for in stepped Belvedere store manager Sandy who not only gifted one to him but delivered it to his home with the help of her colleague Malik.

The gentleman, who is in his late 70s, couldn't get his machine working and phoned a number of other retailers without getting any help before Sandy and Malik stepped in to make his day. Malik said: "I set the new one all up for him and he was delighted. We had a good chat and he even gave me a hug. He lived alone and had lots of DVDs of old Chelsea games. He had Chelsea memorabilia on his walls and even had a photo of himself with Muhammed Ali. We just wanted to do something kind for him."

The store's community champion Kuia said: "The customer was overwhelmed and moved to tears with the gesture and said that he genuinely appreciated the support he had received."

Two years after taking to the catwalk for The Show and I was able  to volunteer at this years show in celebration of Asd...
15/05/2026

Two years after taking to the catwalk for The Show and I was able to volunteer at this years show in celebration of Asda’s 30 year partnership with Breast Cancer Now.

We cheered on our very own Asda colleague Julie as she took to the catwalk. Karlee from Charlton store, Sejal from Southgate and Donna from Park Royal also volunteered. The day highlighted the importance of raising funds through Tickled Pink. – Kuia, Asda community champion

Congratulations to The Friends of Belvedere PTA from Belvedere School who were awarded £500 from the Asda Foundation.Hay...
06/05/2026

Congratulations to The Friends of Belvedere PTA from Belvedere School who were awarded £500 from the Asda Foundation.

Hayley andJenny from the PTA will be using the funding to provide hygiene packs for pupils at the school for the summer holiday period. They were over the moon to be awarded the grant and have said it will make a difference to the pupils at the school. Pictured with me is Hayley receiving the cheque.

– Kuia, Asda community champion

I was joined by community champion Barbara from Asda Bexleyheath and Karlee from Asda Charlton for a community litter pi...
19/04/2026

I was joined by community champion Barbara from Asda Bexleyheath and Karlee from Asda Charlton for a community litter pick alongside Friends of Lesnes Abbey and Woods. There were 25 volunteers and we collected 30 bags of rubbish. The Friends do a litter pick on every 3rd Sunday of the month at 12 noon for anyone wanting to join in. – Kuia, Asda community champion

I was joined by Asda Charlton Community Champion Karlee to take part in a litter pick at Lesness Abbey. We collected fou...
14/04/2026

I was joined by Asda Charlton Community Champion Karlee to take part in a litter pick at Lesness Abbey.

We collected four bags of rubbish and a bicycle tyre. We will be returning on Sunday 19th April to join the Friends of Lesness litter pick which happens on the 3rd Sunday of each month. – Kuia, Asda community champion

We held a fundraising weekend for 2wish charity which provides bereavement support for families who have suddenly and un...
31/03/2026

We held a fundraising weekend for 2wish charity which provides bereavement support for families who have suddenly and unexpectedly lost a child or young adult aged 25 years and under.

Our colleagues wore blue clothing and we held an Easter tombola and raised an amazing £341.73. – Kuia, Asda community champion

16/03/2026

Working at our Belvedere store in London is a real family affair for lots of our colleagues – there are 16 mums, sons, daughters and grandchildren who work together in the store!

Hayley is one of the mums at the store looking forward to Mother's Day. She works with three of her daughters, Kerry, Kasey and Jessica, and Kerry's daughter Rhyleigh. Kerry says there are so many of her family working together that "If someone shouts mum we all turn round!" They're among seven sets of mums working with their sons, daughters and grandchildren at the store. Hayley said: "There's lots of mothers and daughters and mothers and sons here, we see it as the norm. It's so nice and we all get on so well. I call Kerry my manager as she manages everything for me. We're a very close family."

The store's community champion Kuia is one of the other mums at the store, working alongside her daughter Sian. She said: "It's a nice family environment here and it's lovely having so many mums working alongside their children."

We celebrated World Book Day with a Toy Story theme. There were smiles all around from customers who particularly loved ...
06/03/2026

We celebrated World Book Day with a Toy Story theme. There were smiles all around from customers who particularly loved seeing Bullseye the horse.

Thank you to the Met Police’s safer neighbourhood team for doing an awareness event in store and joining in with our photo.

– Kuia, Asda community champion

We welcomed Brigitte into store to do an awareness stand for her men’s mental health group Men Matters which is based in...
04/03/2026

We welcomed Brigitte into store to do an awareness stand for her men’s mental health group Men Matters which is based in Thamesmead and meets on the second Saturday of each month.

For more information on the group or to join in you can email her on: [email protected]

- Kuia, Asda community champion

Address

Station Road
Belvedere
DA17 6DF

Opening Hours

Monday 7am - 11pm
Tuesday 7am - 11pm
Wednesday 7am - 11pm
Thursday 7am - 11pm
Friday 7am - 11pm
Saturday 7am - 10pm
Sunday 10am - 4pm

Telephone

+442036910932

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