Arome Arome is a bakery and restaurant located on Duke Street that specializes in freshly baked pastries every morning. Their menu includes a range of sweet and savory croissants, tarts, and financiers accompanied with coffee. Arome prides itself on creativity, organization and providing a welcoming, bustling atmosphere for guests. Join their team as an experienced baker or pastry chef to become part of their amazing team.

Recent social media posts

Shokupan on repeat 🍞🔁
23/10/2026

Shokupan on repeat 🍞🔁

16/10/2026

First things first ☕️

Today feels like a bun kind of day 🌧️One of our OG bakes: Gula Melaka Coconut Bun. Sweet, sticky palm sugar rolled into ...
07/10/2026

Today feels like a bun kind of day 🌧️

One of our OG bakes: Gula Melaka Coconut Bun. Sweet, sticky palm sugar rolled into a knot & finished with desiccated coconut.

It’s soft, sweet & comforting — something we could all use today.

Available daily at Duke Street〰️

Soft Cheese, Brown Butter & Sweet Corn Bread. This one’s with a cheesy-buttery centre, folded through with bursts of fre...
30/09/2026

Soft Cheese, Brown Butter & Sweet Corn Bread. This one’s with a cheesy-buttery centre, folded through with bursts of fresh sweet corn 🧀🌽

Available daily at Shaftesbury Avenue〰️

A closer look at our Apple Compote Sesame Pie 🍎Jammy apple with a gentle tartness, balanced by a sprinkle of nutty sesam...
24/09/2026

A closer look at our Apple Compote Sesame Pie 🍎

Jammy apple with a gentle tartness, balanced by a sprinkle of nutty sesame & buttery pastry. Served on a beautiful piece by Stick

Available daily at Duke Street from late morning onwards〰️

Pineapple Satay Danish with Peanut Chocolate Cream — our sweet take on a familiar street food flavour 🍍🥐🍫Croissant fille...
19/09/2026

Pineapple Satay Danish with Peanut Chocolate Cream — our sweet take on a familiar street food flavour 🍍🥐🍫

Croissant filled with sweet satay & peanut butter Jivara ganache, topped with a slice of juicy pineapple, then finished with fresh lime zest & lime leaf powder.

Nutty, chocolatey & slightly tangy — this is one you’ll have to try for yourself.

Available daily at Mercer Street from late morning onwards〰️

Back from our annual break & ready to welcome you again, with counters full of fresh pastries 🥐☕️We’ve reworked a few th...
15/09/2026

Back from our annual break & ready to welcome you again, with counters full of fresh pastries 🥐☕️

We’ve reworked a few things at Duke Street, creating a better space for us to serve you — come take a look ✨

Our fifth month on Shaftesbury Avenue. Grateful to be here, sharing more of our craft beyond viennoiserie. We’re glad to...
09/09/2026

Our fifth month on Shaftesbury Avenue. Grateful to be here, sharing more of our craft beyond viennoiserie. We’re glad to see the variety finding its place & merci for your continued support 🧡🧡

Catching the last few weeks of strawberries 🍓Strawberry Cheesecake Tart with a smidge of crème fraîche. Simple, seasonal...
05/09/2026

Catching the last few weeks of strawberries 🍓

Strawberry Cheesecake Tart with a smidge of crème fraîche. Simple, seasonal & just letting the strawberries from Annabel’s shine.

Available daily at Shaftesbury Avenue until the end of the season〰️

Classic Egg Custard Tart \\ Pandan Vanilla Custard Tart.Both filled with the silkiest custard 🟡🟢Available daily at Shaft...
02/09/2026

Classic Egg Custard Tart \\ Pandan Vanilla Custard Tart.

Both filled with the silkiest custard 🟡🟢

Available daily at Shaftesbury Avenue〰️

We love the simplicity & versatility of Shokupan. Eat it plain, toast it, or make a sando — however you like it. Baked f...
30/08/2026

We love the simplicity & versatility of Shokupan.

Eat it plain, toast it, or make a sando — however you like it.

Baked fresh daily & available at Shaftesbury Avenue〰️

Japanese Curry Tuna Sourdough Tartine. The combination of punchy curry & chewy sourdough baguette 💯Available daily at Sh...
26/08/2026

Japanese Curry Tuna Sourdough Tartine. The combination of punchy curry & chewy sourdough baguette 💯

Available daily at Shaftesbury Avenue〰️

Address

27 Duke Street
London
W1U 1LE

To get to Duke Street in London, you can take the London Underground and get off at Bond Street Station (Central and Jubilee lines) or Oxford Circus Station (Bakerloo, Central, and Victoria lines). From there, it's a short walk to Duke Street.

If you prefer to drive, there are several parking options nearby. The closest car park is Q-Park Oxford Street, located on Cavendish Square. There are also NCP car parks on Welbeck Street and Harley Street.

Please note that Duke Street is a one-way street running from north to south.

Opening Hours

Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 9am - 5pm
Sunday 9am - 4pm

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What people say

Arome on Duke Street is a must-visit restaurant for pastry lovers. Their pastries are freshly baked every morning, and they have a wide range of delectable treats to choose from. The Almond Financier with a touch of sea salt is the perfect accompaniment to a cup of coffee, while the Banana Chocolate Croissant 2.0 with banana jam, dark chocolate, and vanilla pastry cream is simply irresistible. The Tomato confit, house pesto & mozzarella croissant is also a must-try. Arome's Lemon Meringue Tart looks stunning on their counter and tastes just as good as it looks. If you're looking for something different, try their Gula Melaka Coconut Twists which will be back soon at Mercer Street. Arome's team of bakers and pastry chefs are experienced and creative, ensuring that every pastry is made to perfection. Don't miss out on this gem of a restaurant on Duke Street!